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Small-Scale and Craft Program, Stream Three


Stream Three focuses on creating unique visitor or ongoing tourism experiences that involve and are directly linked to multiple small-scale and craft agribusinesses.

Key Requirements

  • Applications Open: Ongoing
  • Applications Close: 19 November, 2021
  • Grants between $25,000 to $100,000 (excluding GST)
  • The grant amount will be up to 50 per cent of eligible project costs (grant percentage)

Recipients are required to make a cash co-contribution of a minimum of 25 per cent of the total cost of the project.

What is eligible for funding?

Stream Three will prioritise projects that:

  • Benefit multiple small-scale and craft agribusinesses
  • Improve the agri-tourism offering of the local region
  • Offer ongoing experiences, rather than one-off events or one-off experiences.

Eligible Expenditure

Eligible expenditure includes but is not limited to:

  • Visitor experience project planning and/or delivery e.g. development and delivery of food trails
  • Diversification of local agri-tourism offering
  • Project management costs (capped at 10 per cent of total project costs)
  • Marketing costs – initial establishment costs for digital marketing, advertising, promotional collateral.

What companies are eligible for funding?

To apply, applicants must:

  • Have a current Australian Business Number (ABN)
  • Be registered as a business in Victoria
  • Operate a business in Victoria
  • Be a legal entity
  • Show benefit to multiple small-scale and craft agribusinesses operating within the small-scale and craft sector i.e., cannot be a subsidiary of a larger firm
  • Agree to participate in future Program evaluation activities
  • Meet all workplace and employment obligations as an employer in accordance with the National Employment Standards and the rights and obligations under applicable industrial awards
  • Provide relevant business information on the project, including costs.

For the purpose of these guidelines, Agriculture Victoria’s definition of a small-scale and craft agribusiness is:
The production of high-value produce or premium food on a small scale or by specialised techniques, and with a clearly identified provenance creating a connection between the consumer and producer that allows customers to experience the authenticity and story of the product, in a way that provides direct value to both the producer and the consumer.

Regional Tourism Boards are eligible applicants.

Is this grant competitive or entitlement based?

Entitlement. Applications are assessed against eligibility criteria.

How can I increase my chances of winning this grant?

By engaging an accredited government grants consultant, such as Avant Group.

As part of your engagement with Avant Group, your account manager will assess the required documents and will provide the following as needed to support your grant submission.

Grant application writeup including a detailed presentation illustrating how the grant funding will contribute to your project, how the funding will contribute to the project’s budget, a project milestone plan, delivery timeline, impact on employment if applicable and a breakdown of the management and leadership team for the project

How can I get help with my application? Or know if I’m likely to win funding?

Avant Group offers a no-obligation assessment of your eligibility for funding and will assess your likelihood of a successful grant application.